Bob Miller explains HarperStudio’s efforts at selling books to bookstores on a non-returnable basis. I’m actually surprised given the emphasis on “green” in so many industries that environmental activistis haven’t seriously attacked the book publishing biz. ENORMOUS amounts of gasoline are wasted shipping books to bookstores, packing them up two months later, shipping them back to the warehouse. Then, if those same books are sold as remainders, more gas is spent to ship them back to the very same store.
(I’m trying to insert a video into this post, and I’m having trouble. Hopefully, I’ll figure it out soon).
That sounds like an excellent idea — making books non-returnable. But would it make bookstores less likely to take chances on new authors, and go with the tried and true only?
Also, since this is WordPress, could you do the following to embed a video?
– YouTube instructions [youtube=http://www.youtube.com/watch?v=AgEmZ39EtFk]
– Google instructions [googlevideo=http://video.google.com/googleplayer.swf?docId=-8459301055248673864]
– DailyMotion instructions [dailymotion id=5zYRy1JLhuGlP3BGw]
(i.e., just add brackets…)
Mike J